“Cry” by Godley & Creme
Godley & Creme were a duo composed of Kevin Godley and Lol Creme. They had been in the band 10cc (mostly known for their 1975 hit “I’m Not in Love”). After the recording of 10cc’s fourth LP, How Dare You!, Godley and Creme left the band to work on a project they called “The Gizmo”, which was a poorly received concept album. Through the late ’70s and early ’80s, Godley & Creme continued with experimental albums, gradually getting more and more critical acclaim. They had some hits in the U.K., but not in the U.S.
In 1985, they released the album, The History Mix Volume 1, which contained the hit “Cry”, which peaked on the U.S. charts at #16 on October 5, 1985, for their only U.S. hit.
Godley & Creme released their final album, Goodbye Blue Sky, in 1988. This album abandoned electronic instruments and used harmonicas, organs, and guitars to tell the story of the earth on the brink of nuclear war.
Even though Godley & Creme only had the one hit in “Cry”, they had their greatest success as music video directors. They were very innovative. They directed their own music video for “Cry” which featured faces blended into each other in a similar way that Michael Jackson’s “Black or White” video did, 6 years later.
They also created memorable videos for The Police (“Every Breath You Take“, “Synchronicity II“, “Wrapped Around Your Finger“), Duran Duran (“Girls on Film“, “A View to a Kill“), Herbie Hancock (“Rockit“), Sting (“If You Love Somebody Set Them Free” “Fields of Gold“), and Wang Chung (“Everybody Have Fun Tonight“).
But let’s take a look at their own video, “Cry”:
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