Question: What 1983 movie featured the line: “Who put this thing together?! Me, that’s who!! Who do I trust?! Me!!”
Last Question: What wine cooler brand hired actors Dick Maugg and David Rufkahr as its rustic spokescharacters?
Answer: Bartles and Jaymes
Bartles & Jaymes wine coolers were introduced in 1981. They are best known by their folksy commercials which ran from 1984 to 1991. Two older gentlemen characters, Frank Bartles and Ed Jaymes (played by David Joseph Rufkahr and Dick Maugg, respectively), sat on a front porch and related their new discoveries or projects on which they were working. Many people believed the two actually owned the company. But, they were characters patterned after two men who started a little winery which eventually became the Ernest & Julio Gallo Winery.
David Rufkahr was a career Air Force veteran and cattle rancher, and Dick Maugg was a building contractor in Santa Rosa, California. They won their roles as Bartles and Jaymes in a talent search.
In the commercials, Bartles did all the talking, and ended each commercial with the tagline, “… and thank you for your support.” When the campaign ended, Rufkahr commented, “It was a hell of a ride while it lasted.” David Rufkahr died from a heart attack on April 23, 1996 at the age of 61.
Here are a couple of Bartles & Jaymes commercials that you may remember:
[twitter-follow screen_name=’returntothe80s’ show_count=’yes’ text_color=’00ccff’]